SmoothWeb Mirai Mirror – Winner 2018 Hong Kong Retail Innovation award (Media Choice)

The Mirai Mirror – Ground-breaking AI-driven Reflective Surface

SmoothWeb attended the annual dinner of the Hong Kong Retail Innovation Awards 2018 and picked up the Innovation Award for Media Choice. The Mirai Mirror is an AI-driven solution which trains branded items and SKUs and when a consumer tries on the or picks up the product brand, the mirror comes to life and plays out in realtime relevant content – information, sound, video, call to action. The element of engagement is very powerful and helps to forge a connection between the brand and the customer. At the same time, retail staff can seamlessly engage with customers at the point of sale. 

Have a question on the Mirai Mirror? Want to pilot in in your store and understand the powerful engagement opportunities it offers? Contact us today for more information.