Data Intelligence

Develop reward and behaviour-based activities to promote opt-in for targeted customers. Prioritise engagement and brand experience through targeted, relevant and rewarding brand interactions. Use data capture to store and analyse data for actionable insights.

 We track user analytics. Each session and each video of the delivered content is recorded and can be reported back to you. Understand your customers’ social graph from interactive consumer interest point, products, selected, SKUs preferred and path of interest by store, by time of day and predict and curate behaviour at the point of sale to increase propensity to purchase and brand preference, loyalty through targeted campaigns.

All Smoothweb products and solutions can be set up for data capture on the server side in real time so you can build a detailed understanding of customer and employee behaviours and interactions, engagements with your branded products and services.

Targeted, relevant and rewarding brand interactions

Build a detailed understanding of customer and employee behaviours and interactions, engagements with your branded products and services.